Tuesday, March 17, 2009

It's Go Time

In our first few weeks of research, we have found that not many people really know what the deal is with TOMS Shoes. Lots of students have heard of them or know someone who has a pair (or four like me...obsessive, I know), but few know the story behind them. With that in mind, I thought that this video of TOMS founder Blake Mycoskie explaining how he started TOMS would be a good introduction to what this company is up to and what their mission is all about. And even if a heart-warming back story isn’t your thing, the video is still definitely worth watching….Blake is a stone cold fox. So now that you are an expert on all things TOMS, go and spread the good news and welcome to what promises to be an oh-so-entertaining documentation of the world as we now know it – TOMS Shoes shenanigans.

And for all of our A.D.D friends out there here it is in bullet form:
-Lots of research
-Blake is a total babe
-Shenanigans
-We love TOMS Shoes and so should you

TOMS Love,
Claire

Find out more, see how TOMS was born

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